,,I can’t stress this enough - As a business owner that doesn’t really like the idea of marketing, having a partner like craze&friends to take control of, advise, and also do all that stuff on our behalf was actually an incredible thing for our business."
Benny Rubin, CEO Senders
Track, analyze, and optimize with precision.
Understanding your audience’s behavior and tracking performance accurately is crucial for making data-driven decisions. Our Server-side and Enhanced Tracking solutions ensure seamless, reliable analytics that help you optimize your website and marketing campaigns.
Inaccurate or missing data
Fear: "Our current tracking setup isn’t giving us accurate insights, making it hard to make informed decisions."
Privacy concerns and data loss
Fear: "We risk losing valuable data due to privacy restrictions or incomplete tracking setups."
Limited visibility of user behavior
Fear: "We don’t have a clear understanding of how users interact with our site, making it difficult to optimize the user experience."
Difficulty measuring campaign performance
Fear: "We’re not able to measure the effectiveness of our marketing campaigns accurately, leading to wasted ad spend."
Slow website performance due to tracking scripts
Fear: "Our website is slow because of inefficient tracking scripts, negatively impacting user experience and conversions."
Comprehensive website analytics and tracking setup for clear, actionable data.
We provide a complete tracking solution, from strategy and setup to reporting and ongoing optimization, to ensure your website's analytics are accurate, privacy-compliant, and actionable.
Tracking strategy & planning
- Understanding your website’s current analytics setup, goals, and key performance indicators (KPIs).
- Developing a customized tracking strategy to capture the most relevant data based on your business goals and target audience.
Server-side and enhanced tracking implementation
- Configuring server-side tracking to ensure reliability and accuracy, while reducing the reliance on client-side scripts.
- Setting up advanced tracking features such as event tracking, user interactions, and eCommerce data collection to gain deeper insights.
Testing & optimization
- Testing the tracking setup across multiple devices and platforms, ensuring data is being captured correctly and resolving any issues promptly.
- Offering continuous support and recommendations to ensure your tracking setup remains optimized and evolves with your marketing and business strategies.
GTM, Stape, what else is there?!
We use a wide range of tracking platforms, including but not limited to:
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Great
impact
,,I can’t stress this enough - As a business owner that doesn’t really like the idea of marketing, having a partner like craze&friends to take control of, advise, and also do all that stuff on our behalf was actually an incredible thing for our business."
Benny Rubin, CEO
Senders
Senders
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Incredibly responsive
"Craze is an absolute 10 out of 10 on ease to work with. Hunger, high trust, flexible, incredibly responsive, they just could not be more invested in our success, which as a founder means the world to me, and they are really, really hungry to make a difference."
Matt Van Itallie, CEO
Sema
Sema
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Easy to
work with
"I absolutely love my website, I am appreciative of how easy it is to work with the craze&friends team. They got to understand my business and what the vision was, and they brought that to the design. They don't leave you to it... They are consultants."
Kevin Patrick, CEO
KPBD
KPBD
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