View
small company logo

CAC LTV Ratio Calculator

Is your marketing strategy actually profitable? Find out with our CAC:LTV ratio calculator. This essential tool helps you understand the true value of your customers and make data-driven decisions that drive sustainable growth. Know your numbers, optimize your spending, and build a thriving business.
Contact Us

Start today!

Let's talk
Let's talk

LTV

Total Annual Recurring Revenue (ARR, $)

Total Number of Customers

Average Revenue Per Account (ARPA)

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Gross Margin (%)

Contribution Per Customer

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Annual Churn Rate (%)

Customer Lifetime Value (LTV)

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

CAC

Sales Team Headcount

Average Salary/Employee (Annual,$)

Sales Team Salaries Total

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Marketing Team Headcount

Average Salary/Employee (Annual,$)

Marketing Team Salaries Total

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Marketing Campaign Costs

Total New Customers (Annual)

Customer Acquisition Cost (CAC)

LTV/CAC Ratio

CAC Payback Period (months)

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Contact

Talk to an Expert

pattern
opb
Gtpwrk
DDG

Great
impact

,,I can’t stress this enough - As a business owner that doesn’t really like the idea of marketing, having a partner like craze&friends to take control of, advise, and also do all that stuff on our behalf was actually an incredible thing for our business."
Benny Rubin, CEO
Senders
Read Full Case Study

Incredibly responsive

"Craze is an absolute 10 out of 10 on ease to work with. Hunger, high trust, flexible, incredibly responsive, they just could not be more invested in our success, which as a founder means the world to me, and they are really, really hungry to make a difference."
Matt Van Itallie, CEO
Sema
Read Full Case Study

Easy to
work with

"I absolutely love my website, I am appreciative of how easy it is to work with the craze&friends team. They got to understand my business and what the vision was, and they brought that to the design. They don't leave you to it... They are consultants."
Kevin Patrick, CEO
KPBD
Read Full Case Study

The Craze

Bold Ideas, Relentless Testing – Innovating Marketing Every Day.

Sign up to receive monthly insights and updates from our marketing agency departments. Stay ahead with the latest trends and strategies.

small company logo
Contact Us

Let’s grow together

Get in Touch
Get in Touch