Client
SearchCentral
Year
2024
Timeline
Active
Key result
Three websites built, one migrated

,,What makes C&F so great is their very, very versatile team. I want to give a shout out to OG, he is a great communicator."

About

Anthony, CEO and Founder of Search Central, brings to the table over 8 years of rich experience in SEO and Web Optimization. His journey spans across a diverse range of environments from small to medium-sized businesses, up to tech giants like Pattern and Unity. Throughout his career, Anthony has made his mark across all facets of marketing, including in-house roles, agency positions, and freelance projects. This broad spectrum of experience has enabled him to assemble a team of marketing experts who share his passion and commitment to excellence.

Project goals

  • Designing three websites in Figma - Search Central, Supportive Therapy, Jabot
  • Building three websites for Search Central’s clients
  • Migrating website from WordPress to Webflow
  • Consulting on the website build
  • Improving DA and overall transactional intent keywords ranking

Project challenges

  • Complex design needs: Balancing unique design requirements for Search Central, Supportive Therapy, and Jabot within Figma while maintaining a cohesive user experience
  • Migration difficulties: Ensuring a seamless transition from WordPress to Webflow without data loss, downtime, or disruption to existing SEO efforts
  • Customization and optimization: Tailoring each website to meet specific client needs while optimizing for performance, accessibility, and responsiveness across all devices
  • Consultation integration: Effectively incorporating consultation feedback into the website build process to align with client expectations and industry best practices
  • SEO improvement: Enhancing Domain Authority (DA) and ranking for transactional intent keywords amidst changing search engine algorithms and competitive landscapes

Our solutions

  • Streamlined design process: Utilized Figma to create intuitive, visually appealing designs for Search Central, Supportive Therapy, and Jabot, ensuring a consistent and user-friendly experience across all platforms
  • Efficient Webflow development: Built the Search Central website using Webflow, leveraging its robust features to create a highly functional and responsive site tailored to the client's needs
  • Optimized WordPress implementation: Developed the Supportive Therapy website on WordPress using Elementor, ensuring ease of updates and customization while maintaining high performance and accessibility
  • Collaborative approach: Integrated feedback from consultations directly into the design and development process, using Figma, Webflow, and WordPress to make real-time adjustments and align the final product with client expectations and industry standards
  • Enhanced SEO strategies: Implemented advanced SEO techniques in both Webflow and WordPress (Elementor) for the Supportive Therapy website, focusing on improving Domain Authority (DA) and optimizing for transactional intent keywords to drive better search engine rankings and increased visibility

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