,,I absolutely love my website, I am appreciative of how easy it is to work with the craze&friends team. They got to understand my business and what the vision was, and they brought that to the design. They don't leave you to it... They are consultants."
KP Business Development Ltd. was founded with a passion for empowering startups and SMEs with the tools and knowledge to grow their businesses through strategic outbound business development. With extensive experience as a Global Sales Leader across various sectors — including corporate textiles, e-learning, SaaS, and more — they bring valuable insights and tailored strategies to the table. They understand the unique challenges founders face, particularly in navigating complex sales processes.
Project goals
- Elevate online presence via Webflow
- Boost leads with Webflow design
- Enhance brand authority visually
- Streamline UX for visitors
- Consult on business and brand development
Project challenges
- Creating the Right Design: Balancing aesthetics and functionality to ensure the website reflects KP Business Development Ltd.'s professional image and values.
- Crafting Right-to-the-Point Copy: Distilling complex industry insights and tailored strategies into concise, impactful messaging that resonates with target audiences.
- Integrating Advanced Webflow Features: Ensuring the website utilizes Webflow's advanced capabilities while maintaining simplicity and user-friendliness.
- Optimizing for Lead Generation: Developing strategic elements to maximize client inquiries and conversions, enhancing the website's effectiveness as a sales tool.
- Maintaining Visual Consistency: Ensuring a cohesive and visually appealing design that aligns with KP Business Development Ltd.'s brand identity across all pages and devices.
Our solutions
- Strengthened brand identity: Developed a cohesive logo and visual elements aligning with the brand's vision
- Created design in Figma: Conducted thorough research and prototyping to ensure a visually appealing and responsive design
- Built website in Webflow: Utilized Webflow's advanced features to create and launch a functional, high-performing website
- Consulted on business development: Monthly business and brand development consultations around advertising, tools, and social growth
- Enhanced UX: Implemented intuitive navigation and layout to ensure a seamless and engaging user experience
Results - KPBD
Strengthened brand identity with a cohesive logo and visual elements
Created a visually appealing and responsive design using Figma
Successfully built and launched the website in Webflow with advanced features
Improved lead generation with a clear, easy-to-use contact form
Enhanced user experience with intuitive, clear navigation and layout
